Africa

Value sales through vending are negligible in Nigeria and this is unlikely to change over the forecast period.

Supermarkets fared better than other modern grocery retailers in 2022. In spite of spiralling inflation, constant value sales increased moderately. In addition, there was further opening of outlets. Consumers appreciate that they can buy a range of…

Small local grocers were the best performing grocery channel in 2022 and registered double-digit current value growth, as well as moderate constant value growth. Inflation spiralled in 2022, largely caused by the energy crisis stemming from the war…

While there was double-digit current value growth in retail in 2022, constant value sales fell and there was limited openings of outlets, as continuing soaring inflation hit consumer purchasing power. Also, the Nigerian oil industry did not benefit…

Retail e-commerce continued to perform strongly, and registered double-digit constant value growth, in spite of high inflation. Increasing internet penetration supported value growth. Mobile payments are also increasing, with the unbanked population…

While hypermarkets registered an increase in current value sales, constant value sales fell, due to soaring inflation. In response, consumers prioritised essentials and there was a significant drop in value sales of non-grocery items. In addition,…

Though home products specialists registered current value growth, constant value sales fell. Inflation spiralled in 2022, largely caused by the energy crisis stemming from the war in Ukraine, as well as global shortages of key products. On top of…

Health and beauty specialists registered double-digit current value growth, though constant value fell. Inflation spiralled in 2022, largely caused by the energy crisis stemming from the war in Ukraine, as well as global shortages of key products. On…

Though general merchandise stores registered current value growth, constant value sales fell. Inflation spiralled in 2022, largely caused by the energy crisis stemming from the war in Ukraine, as well as global shortages of key products. On top of…

Morocco’s economic growth slowed down in 2022, due to lower agricultural output and surging inflation, yet strong tourist inflows, growing industrial potential and surging exports helped to prevent a recession. Looking ahead, Morocco's GDP growth is…

Egypt's economy grew in 2022, driven by increased exports, growth in manufacturing and construction, as well as strong Suez Canal activity. Nevertheless, Russia’s invasion of Ukraine has induced uncertainty over tourist arrivals, while weakening…

Discounters are a relatively new concept in Nigeria and have not taken off to any great extent yet, with some operators have been forced to exit. In 2022, with inflation soaring, consumers were hesitant to buy in bulk and this dampened volume sales…

Though direct selling registered current value growth, constant value sales fell. Inflation spiralled in 2022, largely caused by the energy crisis stemming from the war in Ukraine, as well as global shortages of key products. On top of this, further…

While there was double-digit current value growth in convenience retail, constant value sales growth was much more moderate, as continuing soaring inflation hit consumer purchasing power. That being said, convenience stores performed well in 2022,…

Though appliance and electronic specialists registered current value growth, constant value sales fell. Inflation spiralled in 2022, largely caused by the energy crisis stemming from the war in Ukraine, as well as global shortages of key products. On…

Though apparel and footwear registered current value growth, constant value sales fell. Inflation spiralled in 2022, largely caused by the energy crisis stemming from the war in Ukraine, as well as global shortages of key products. On top of this,…

Uganda’s population will increase rapidly in 2021-2040 due to strong rates of natural increase. It will continue to be one of the youngest countries in the world due to high birth rates and low life expectancy. A huge surge in population should make…

As a convenient and widespread retail format, supermarkets hold a high value share of sales in Egypt. Whilst retail value sales rose modestly in 2022, much of this was driven by inflation as real value growth declined. Consumers have good proximity…

Despite the underlying growth of larger supermarkets, hypermarkets and e-commerce specialists, local kiosks and small local groceries remain a firm favourite in Egypt, especially for impulse and convenience purchases. Poor public transport…

Egypt’s retail category has witnessed some success in 2022 as major players continued to invest in developments and digitalization supports e-commerce. Urbanization in cities across the country is giving retailers a broader platform on which to reach…