Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Colombia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Wipes has been amongst the strongest performing tissue and hygiene categories in recent years, as the convenience it provides has chimed with the priorities of busy consumers and, during the pandemic in particular, it has resonated with rising…
Due to the outbreak of COVID-19, strong volume growth was recorded in surface care. Surface care products with antibacterial formulations and multipurpose cleaners performed exceptionally well during 2020 and 2021, due to the practicality and…
Polishes continued to record a declining trend in retail volume sales in 2022, with many consumers considering polishing to be a time-consuming chore, with consumers opting for more convenient products to maintain floors. Furniture and metal polishes…
In 2022, companies within home insecticides did not see their prices rise significantly; an opposing trend to what has been observed in other home care categories. As such, while price hikes negatively impacted retail volume sales in other areas, all…
High inflation in goods and services is the most relevant issue to impact the performance of home care in 2022.
Air care is among the most negatively impacted categories in 2022, with consumers being heavily impacted by rising price points and inflation, causing them to rethink their budgets. As such, air care products suffered from being viewed as…
Pantyliners saw a deceleration in volume sales growth during 2022. Amid an inflationary scenario, women were much more mindful of their spending and prioritised basic necessities, such as towels, a category which saw healthy growth in both retail…
Retail value sales of retail tissue recorded double-digit growth in 2022, but this strong value increase was largely due to inflationary pressures. Overall, increases in the cost of raw materials, shipping costs, labour wages and energy led to…
After sales skyrocketed in 2020 and 2021, hand dishwashing recorded a flat level of volume sales in 2022. Heightened sales during the previous years were due to the outbreak of COVID-19, where consumers became preoccupied with health and hygiene,…
During 2022, prices for laundry care witnessed a substantial increase, the consequence of the rising cost of raw materials. Nevertheless, most of the basic laundry care categories recorded positive growth in volume sales. With increased price…
Bleach in Colombia is considered a commodity, and players offer standard products, as well as products with chlorine and fragrances, to mask the strong odour. While sales peaked in 2020 alongside the outbreak of COVID-19, in 2022 consumers continued…
The foodservice industry has been going through some challenging times in recent years. After the global pandemic in 2020, which caused most foodservice businesses to close for several months and stimulated major transformations, industry players…
Toilet care products saw retail volume decline in 2022, despite increasing current retail value sales. However, these increases were due to inflation and rising price points, boosting the retail value performance. Rising prices led consumers to…
Given the high rental costs in cities, restaurants have established different strategies to enable them to become established in spaces with high traffic and consumption, without having to pay full rents. One of these strategies is to establish…
One of the most significant barriers to growth for the nightlife industry in Colombia is security. With the growth of unemployment and the economic crisis deepening, there has been considerable insecurity and violence in the country. In response, the…
Cocheros is a brand of fast food that operates in mobile kiosks. The brand registered important growth from 2014 to 2019, offering quality food at low prices. The kiosks established in high traffic areas in most neighbourhoods and over time attracted…
It is likely that self-service cafeterias will take several years to re-establish the number of outlets after a sharp decline during the height of the pandemic, especially as this is not one of the most popular channels in Colombian gastronomic…
Sales of retail adult incontinence products recorded substantial growth in value terms in 2022. Inflationary pressures were a key contributor this, while volume sales saw more modest growth during the year. Overall, increases in the cost of raw…
Quarantines and remote work have changed the nature of work. For many restaurant employees, especially in the US and Europe, the time in quarantine convinced them to change industries entirely, training to work remotely, whether in creative…
Inflationary pressures contributed to strong value growth in nappies/diapers/pants in 2022, while volume sales saw only marginal growth during the year. In the challenging economic environment resulting from the upward pressures on pricing due to…