Israel

Domestic wipes manufacturers reported spikes in retail volume sales in 2020. This performance was due to local consumers purchasing large amounts of cleaning and disinfectant wipes to sanitise homes in the wake of the Coronavirus (COVID-19) pandemic.…

2022 brought fresh difficulties to consumer foodservice in post-pandemic Israel, with high inflation leading to rising costs in raw materials, production, transportation and energy, forcing restaurants to push up unit prices and pass on some of the…

The return to physical workplaces and educational establishments since COVID-19 related restrictions were eased has led to reduced use of toilets in the home and lower use of toilet care products. At the same time, the return to busy lifestyles has…

Overall, sanitary protection continued on its upward trajectory in terms of retail volume sales in 2022. This performance was not derailed by the Coronavirus (COVID-19) pandemic, although the overall growth rate was slightly lower in 2020, compared…

On 1 November 2021, a considerable tax was placed on disposable plasticware: NIS11 per kg of single-use plastic plates and utensils. This tax nearly doubled the price of single-use plasticware overnight, as the Israeli Government sought to reduce the…

The fifth largest player in laundry care, Unilever Israel, stopped offering discounts on its products in August 2022, essentially causing an increase in the prices of its products. Following this move, Osher Ad stopped selling Unilever products that…

As in many other areas of consumer products, both within home care and beyond, prices were forced upwards by the rising cost of raw materials, energy and transportation. However, manufacturers had to tread carefully as, with prices rising across the…

Retail tissue witnessed retail volume growth across categories in 2022, albeit at slower rates than in 2021. Retail current value growth remained high as prices continued to rise amid an inflationary economic climate. Having witnessed the biggest…

The combination of modern fashion trends, interior design trends and the growing demand for convenience are all militating against the use of polishes. In terms of interior design, trends are increasingly moving towards styles of floor and furniture…

Having seen a drop in sales in 2021 following the dynamic expansion generated by the early stages of the COVID-19 crisis, home care returned to growth in 2022. While current value growth was considerably bolstered by the significant increase in unit…

Surface care responded well to the COVID-19 crisis as current value sales increased rapidly in 2020. The main reason for this was the increased concern regarding hygiene and sanitation, with many consumers spending more time cleaning and often using…

Bleach sales continued to decline in 2022 after the COVID-19 lockdowns. Prior to the pandemic, bleach was seeing declining current value sales due to the perception that it is outdated and hazardous. Millennials and Generation Z, in particular, tend…

The air care category saw rising value sales in 2022 despite an ongoing fall in volumes, largely due to the increasing prices in the local market. Many brands in the market increased their prices in 2022, including Sano.

Brand owners continued to increase prices throughout 2022, as they dealt with rising costs in terms of transportation and imports, as well as raw materials, gas and electricity and, therefore, production. There was strong resistance from retailers,…

Life expectancy continued to rise in Israel towards the end of the review period. Given that older consumers tend to be the main purchasers and users of retail adult incontinence products, the growing 65-year-old-and-over population sustained the…

Nappies/diapers/pants benefits from a high birth rate (per ‘000 population) in Israel. However, during the review period the birth rate dipped gradually to reach a low point in 2020. There was an upturn in 2021, leading to the new born format posting…

Having experienced decline during the pandemic the street stalls/kiosks channel returned to growth in 2021 as the market opened up almost completely in March. In addition, street stalls/kiosks players have generated sales by offering delivery options…

Overall current values sales soared in full-service restaurants in Israel in 2022, thanks to high inflation. Restaurant operators hiked up prices in response to rising costs of raw materials, energy and transportation. Still, current value sales…

Current value sales overall saw dramatic rises in 2022, increasing at nearly double the rate of 2021’s progress. Transactions saw a slight rise in growth but remained someway below pre-pandemic levels in the overall category. Bars/pubs, however, has…

Limited-service restaurant players were forced to substantially increase their unit prices in 2022 as high inflation pushed up costs of raw materials, production, transportation, storage, energy, taxes and so on. The price of bread soared thanks to…