Uruguay

In 2022, demand for sanitary protection products grew for a second consecutive year, further underlining its recovery. Basically, recovery stemmed from the resumption of society in the wake of the pandemic and the resurgence in outdoor activities.…

In 2022, lower levels of time spent at home directly impacted retail volume sales of toilet care products, with a marginal drop in sales. People spent much more time out of their houses in 2022 than in the previous two years putting less emphasis on…

Laundry care witnessed solid growth in 2022 as more clothes required washing or treatments due to the rise in outdoor activities, as well as the return to school, universities and offices, which increased for the second year in a row. Concerns…

Cold temperatures started earlier in 2022 than normal with a shorter summer season as a result. Lower average temperatures attracted fewer numbers of mosquitoes leading to a sharp decrease in volume sales of home insecticides. Although there are…

Disinfection home care products soared during the first year of the COVID-19 pandemic. Of the most successful products, disinfectant aerosols – Lysoform or similar – were among the biggest winners. However, in line with the increasing number of…

Despite declining at a slower pace compared to 2021, volume sales of retail tissue in Uruguay fell once again in 2022. While only mild home seclusion policies were established in the country during the peaks of the pandemic, government intervention…

The use of surface care receded in 2022 compared to the previous two years, as consumers spent more time outside of the home. Government recommendations to avoid crowded places and avoid closed spaces subsided leading to greater socialising and less…

In 2022, the number of people doing outdoor activities, going to school/universities or to their offices increased for the second year in a row. With the fear of COVID-19 also greatly reduced in line with the falling number of deaths, fewer people…

In 2022, bleach saw a second year of strong decline in retail volume terms, pushing consumption levels back to pre-pandemic levels. As with other surface care products containing disinfecting properties, bleach has lost popularity since the COVID-19…

Facial cleansing wipes benefited the most from the return to normality in the wake of the pandemic. The significant fall in number of COVID-19 cases and deaths stemming from the successful vaccination campaigns created feelings of confidence among…

Polishes was the weakest performer in 2022 compared to all home care categories. Floor polish, furniture polish and metal polish all witnessed double-digits declines in retail volume sales. Shoe polish also faced decline but fared slightly better…

Retail volume sales of home care saw a decline in 2022 as consumers reduced demand following the peaks of the COVID-19 pandemic. In Uruguay, other dynamics are also in play due to the high proportion of home care purchases made in Argentina and also…

One of the main themes in the tissue and hygiene market in Uruguay in 2022 was that sales did not reflect the real dynamics of the local scene. In many cases retail sales of tissue and hygiene fell although consumption was on the rise. In some…

Light adult incontinence products was one of the highest growth categories in the overall tissue and hygiene market in Uruguay during 2022. Supported by robust growth in light adult incontinence and by a moderate increase in moderate/heavy adult…

The volume sales of nappies/diapers fell at a considerable rate in 2022. As in most countries in the world, the birth rate in Uruguay has been in decline over the past decade. However, in the particular case of Uruguay, the number of births has also…

Rising inflation in 2022 has impacted costs and caused supply bottlenecks in the hot drinks category, driving up current value sales. The Uruguayan economy has seen some improvement with unemployment falling and economic activity picking up in 2022.…

Vitamins benefited from the COVID-19 pandemic, registering buoyant growth in retail value terms over the review period. A shift towards preventative health was a visible consumer trend, with many Uruguayans turning to vitamins due to their potential…

Impulse ice cream is expected to register a rebound in current value sales in 2022 after the poor performance seen during 2020 and 2021. The lack of tourism in 2020 and 2021 as wells as the surge in COVID-19 cases in 2021, limited impulse occasions.…

With the economy opening up in 2021 after the upheaval caused by the pandemic in 2020, retailing registered an increase in current value sales. However, its constant value growth was less, as inflation hit volume sales.

Soft drinks in Uruguay witnessed a strong performance in 2022 as the industry continued to rebound from the COVID-19 pandemic. Although the economy has picked up with unemployment falling slightly, rising inflation has proved problematic in 2022…